Explanation of the graphics figures upon budget Assignment

Explanation of the graphics figures upon budget - Assignment Example The budget line implies that if Susan spent all her income on clothing she would be able to purchase OB units of it. If on the other hand, Susan spent all her income on food, she would be able to purchase OA units of food. If she allocates her income on both goods then all combinations of food and clothing she can attain are those on or within the line AB. Thus the triangle OAB defines the combinations of food and clothing attainable by Susan, given her income and the prices of food and clothing. Assuming that Susan is rational, and the law of diminishing marginal utility holds for both goods, and she has continuous and complete preferences, her preferences can be depicted by downward sloping convex indifference curves. Susan’s objective is to attain the highest possible indifference curve within the reach of her budget set. This is shown in figure 2. Figure 2: the utility maximising choice in Adelaide As shown above in figure 2, given her budget constraint, Susan’s utility maximizing choice in Adelaide is point E. She consumes OC of food and OD of clothing and this generates the level of utility denoted by the indifference curve IC1. Linda is aware that in Melbourne the prices of both goods are higher and that food is relatively more expensive than clothing compared to the situation in Adelaide. Therefore, with her present income (that she earns by working in Adelaide) Susan will be able to by lesser of both food and clothing. Additionally, because food is rela tively more expensive, not only she will be able to buy less of food if she invests all her income in food compared to the amount of food she would be able to buy in Adelaide, the reduction in the amount of food she can buy will be more than the reduction in the amount of clothing she will be able to buy. What this implies is that i) her budget line will shrink inwards and ii) it will be relatively more flat compared to her budget line in Adelaide. This is depicted in figure 3. Figure 3: FG - Susan's budget line in Melbourne if her income remains equal to her Adelaide income In the diagram above, FG is Susan’s budget line in Melbourne if her income remains unchanged. Observe that not only can she buy fewer amounts of either products, the reduction in her capacity to purchase clothing had she chosen to invest all her income in clothing, depicted by the amount GB in the figure above, is less than the reduction in the amount of food she can buy if she invests all her income in f ood, AF. This is implied by the fact that food is relatively more expensive than clothing in Melbourne. Figure 4: Susan's new budget set relative to her old preferred bundle and utility level. Therefore, as reflected in figure 4, Susan can no longer access the utility level denoted by the indifference curve IC1 and nor can she afford the commodity bundle she preferred when she was in Adelaide. Therefore her real income will fall if she has to move to Melbourne but her income is still as it was back in Adelaide. Linda, if she has to make sure Susan accepts the offer, will have to pay her enough to ensure that her real income is at least as high as it is presently in Adelaide. There are two possible ways of achieving this. I. If Susan is paid an income so that she can purchase a commodity bundle that places her again at the utility level IC1. This implies paying her an income over her present Adelaide income that will allow her to access her old indifference curve IC1. This would be w hat is termed as the Hicksian compensation. The idea is that Susan will be back at her old real income level if she has access to her old utility level. Figure 5: The Hicksian Compensation - PQ

International Finance Case Study Example | Topics and Well Written Essays - 2500 words

International Finance - Case Study Example In 1993, ICI demerged its bioscience businesses to a publicly listed company, Zeneca Group PLC. 1997 saw ICI transforming from a regional manufacturer of bulk chemicals to a global specialty chemical and paints leader with the acquisition of Unilever's Speciality Chemicals businesses. Over the last decade, ICI has transformed its portfolio through a number of acquisitions and divestments worth more than 12 billion. Proceeds from divestments have helped ICI reduce its net debt and improve its balance sheet strength (ICI Annual Report, 2006). This paper evaluates the international operations of ICI and discusses how important international trade is for the ICI Group. Various analyses are conducted such as strategic, financial, SWOT, and risk to provide a deeper insight into the company's international operations. ICI Board comprises of the Chairman, Chief Executive, 3 directors, and five non-executive directors. Collectively, the Board is responsible for the success of the company. Through the Chief Executive, the Board delegates to management the overall performance of the company through the setting of clear objectives, building long-term management capability and ensuring that the business is managed in conformity with the business principles. Core businesses Core businesses of ICI comprise ICI Paints and the adhesives, specialty starches, specialty polymers and electronic materials operations of National Starch. These businesses serve diverse consumer and industrial markets through 40 strategic business units. These businesses are supported by Group functions that provide expertise in the disciplines of information technology, finance, human resources, operations, procurement, safety, security, and applied technology (ICI Annual Report, 2006). ICI Paints has some of the world's leading paint and decorative product brands. ICI makes products to prepare and care for many building materials, and provides coatings for cans and packages. It is headquartered in the UK and has operations in 25 countries (ICI Annual Report, 2006). National Starch markets a broad array of products to various sectors such as food, healthcare and construction. It has four divisions that are grouped around adhesives, specialty starches, specialty polymers and electronic materials. National Starch is headquartered in the United States, and has manufacturing and customer service centres in 39 countries (ICI Annual Report, 2006). ICI has a number of regional and industrial businesses, principal operations for which are located in Pakistan and Argentina. They include the manufacture of pure terephthalic acid, polyester, sulphur-related chemicals, wine chemicals and soda ash (ICI Annual Report, 2006). ICI is headquartered in the UK, with geographically diversified operations worldwide. Asia and Latin America account for 36% of sales, North America 33%, Europe 29%, and the rest of the world 2%. ICI's businesses have adopted a staffing policy whereby local nationals are typically hired. Total employee strength at ICI is 29, 130, of which 87% are located outside the UK. ICI Group has operations in more than 50 countries around the world. More than 60% of the Group's revenue comes from sectors which are believed to be non-cyclical in nature, such

Characteristics of Chinese Culture in Online Games

Characteristics of Chinese Culture in Online Games Abstract Game industry is a kind of globalizing market. This research is investigating the relationship between game art and culture. Due to each culture has an original root which influences particular cultural forms. Therefore, cultural barriers play a crucial role in the game design. In some ways, cultural barriers prevent games from globalization market. The society of online games is formed by players who come from various culture backgrounds. Additionally, the online game which involves more interactive elements is affected by culture significantly. Players are not playing with computer but human beings. This new way of game play gives more freedom to players and designers. Meanwhile, online game has close connection with culture. When we talk about online game industry we cannot ignore the Chinese online game industry, because China is one of the biggest online game industries in the world. The paper focuses on Chinese online game industry because of its accomplishments, highest speed of development and huge online game market. And how this ancient culture influences the new media form is crucial area to investigate. Firstly, brief original Chinese culture will be presented for clearing an archetypal culture value. Based on Chinese online game industry, a local game named Westward Journey Online ? is examined for getting valuable methods which are how to use the archetypal cultural values into game art. From the examination on Chinese culture, value methods possible are getting for widen audiences all over the world. However, there is limitation existing in this paper which ignores other distinguishing culture contents. Further research might go more detailed on various culture forms for this particular research area.   1 Introduction The main purpose of this research is to examine the archetypal/universal characteristics that are expressed in Chinese culture within Multiple Massive Online Games in order to explain to a western the shared human values that are expressed in a uniquely Chinese expression of archetypal human values. The study examines the impact of archetypal cultural characteristics on game aesthetics that is important for corporations that are desirous to explore business throughout worldwide. Due to globalization might be a kind of megatrend in modern society as cultural forms, cultural barriers might exist to prevent the global distributions of games to some extent in the process of game development. There was a hot discussion about a female character in different cultural styles online (Liuduanyinsu 2008). This female character named Faith who was the heroine in Mirrors Edge which was developed by D.I.C.E studio in Sweden (2009). Her appearance caused controversy about what kind of female charac ter could reach the expectation from each side of culture backgrounds. When Mirrors edge came to Japan, the Japanese players were not satisfied in the design of this character. Therefore, some of Japanese players adopted the female character depending on their own expectations. We could see the clear distinguishing features of different tastes on female beauty from figure 1 and 2. After the adaptation of the character, each side of players expressed their opinions. Both sides were not satiated to the other sides design. The discussion presented the cultural barriers on female beauty. Exploring the question that is how the features of culture influences game aesthetics could clarify the future direction of both single Game Corporation and the whole game industry. Therefore, a high level of culture understanding is necessary for meeting players expectations. As a result, the cultural barriers influence game aesthetics in certain ways. The platform of the study is set in China which is a long history country and has various mythologies which could reflect traditional culture and the process of development of each culture in some way. The culture studies could give us the solid basis of understanding of the Chinese cultural root and human values. The newest form studies of combing game art and culture open the door to explore new opportunities for fresh knowledge in this area. At the same time, the examination of Chinese culture could give a brief impression to western readers for understanding the distinct cultural form which has very different philosophy of life, attitudes, lifestyle, ideology and values from westerners. Meanwhile, it is aware that the myths influence game design and aesthetics significantly. Many myths are widely applied into game design and art, for example the characters in myths become main adopted features into game design like priest, Druid, Dragons etc both in western culture and eastern cu lture. Why is this situation happening? Are there same features between mythology and games so that the two things could be concordantly combined? In the research, the Journey to the West and games that were adapted from it is employed as a successful case to investigate for finding the acceptable answers. Moreover, the fast speed of development online game industry gives the research an additional benefit to unfold the examination. According to the trend of globalization, bigger game marketplace could be opened by applying different cultural contexts into game aesthetics after the research. Moreover, the game industry gains much more attention from modern society which includes academic field and marketplace. People desire to obtain benefits from the fresh and cutting edge game industry such as entertainment and education. The major research question is: how archetypal/universal characteristics are reflecting in online games based on Chinese culture? Afterwards, two further questions are: what is the archetypal characteristic of Chinese culture? And what kinds of archetypal could be translated into universal for more audiences in online games? For answering these questions, multidiscipline study will be involved. There are culture studies, art, marketing and the newest one- computer games study. Depends on aims and research questions, the objectives have been listed below: To establish understanding of culture for game aesthetics using creative methods in culture studies To explore the relation of mythology and game aesthetics across several subjects To explore the functions of culture in game aesthetics and seek possibility of combining two different cultures into game art for widen players. 2 The background information of Chinese online game industry 2.1 Localization of Chinese online game industry Chinese online game industry has a fastest speed of development and gives a great influence on the globalization game marketplace. From the research of the three nations that are American, Korea and China, it could be discovered that the income of American online game came from games exporting, and Korea is developing the exporting outside and locally operating, the income of China online game mainly came from locally operating. Therefore, a part of income in American and Korea online games came from Chinese online game marketplace (iResearch 2009). The report from iResearch (2009) evinced that the revenue of Chinese online game market occupied about 27 percentages of global game market and it is ranked the second position, American online game industry is 29 percentages to take the lead and Korea is the third position as 21 percentages. Due to the fact about the data sources of game exporting, it is aware that Chinese online games industry is localization because of the lower export level. The reasons might be the strategy of government, cultural barriers or limitation of development. However, the Chinese online game industry is the biggest game marketplace in the world that is gradually getting more and more important status in international game industry by reason that the Chinese market size is 30.4 million dollars which occupies 27.1 percentages of the gross income of global online game marketing in 2008 according to the iResearch China Online Game Research Report (2009). In addition, China online game industry has the fastest developing speed. The report also predicted that the occupancy of Chinese online game market will continually increase at the speed of 5 percentages based on the research. Additionally, it is expected that the occupancy of Chinese online game market will be close to 50 percentages, and reach to 45.9 percentages (iResearch 2009). So it will become a big importing point of international online game industry. 2.2 The reasons of localization of online games boom in China The localization of Chinese online game industry is possibly caused by multiple reasons. Are the Chinese players easily accepting the games which are set in other cultural contexts? The answer is negative. Local games with strong cultural contexts could get sympathetic attentions by players who live in the cultural environments. The cultural barriers caused game marketplace in certain ways. Based on the research about the developing areas of online games which are paid great attention in Chinese online game industry by Baidu (2009), the highest attention rate of place of online games developers is China, the 49.65 percentages, following the second place is Korea which is 43.82 percentages, then there are American and Europe occupied 5.36 percentages and Japan is the lowest attention rate which is 1.18 percentages. So we can see the major online games are developed by local Chinese developers and Chinese neighbour-Korea which has similar culture with China. The similar cultures shared common online game market. And online game industry meet the situation in China, it is getting more and more advanced support from government and other objective supports. Since the operating of Chinese governments strategy named reform and opening-up, the political climate became enlightened and loosened so that peoples concepts are diversity and more easily accepting new things and globalization environment is established as a result of that popular culture could gain opportunity of booming (Xiaolin 2008). Moreover, why could the online games get improvement in China rather than console games? One main reason is the pirate. In China, players could spend just few money to get the illegal copies from peddlers. This becomes a bad habit in Chinese players. And the pirate brings a negative influence to the console and computer games. Therefore, Chinese developers cannot get deserved profits from developing videogames and console games. The intellectual property of game developers is not protected. The failure sales of videogames and computer games give more space to online games development in China. Finally, huge population forms the largest marketplace in China. It is reported that there are more than three hundreds millions cyber citizens in China until 17 July 2009 depending on the update database of China Internet Network Information Centre (2009). Thanks to the development of hardware and cyber technology, the disseminate internet is continually growing. More and more people use internet in China, and there are more potential players on internet. Based on the investigation of Niko Partners, there are forty six million online game players who spent seventeen million dollars on online games in China (Sina 2008). This great circumstance for online games creates more and more opportunities for online game development. Following on the fast developing speed of Chinese online game industry, the further potentials need to be explored by the industry insiders. 3 The background of Chinese culture 3.1 The collective and discriminative culture In different situation, the definition of culture has different explanation. The research mainly discussed art and culture for the latter investigation of game art and culture. Therefore, the definition of culture related to art or aesthetics is the focal point; it does not mean we ignore other important comprehension of culture studies, all the necessary study also is considered through the whole process of investigation. For the later research, which definition of culture is properly suitable for investigating the relation of culture and game aesthetics might be sorted out. Firstly the definition of culture in dictionary must be considered. The culture in English involves several meanings as a noun. The one of major definitions in Oxford Advanced Learners English-Chinese Dictionary (1990, p.284) of culture described that all the arts, beliefs, social institutions, etc characteristic of a community, race, etc. In Collins COBUILD Advanced Learners English Dictionary (2004), there are similar explanations of the term culture that are culture consists of activities such as the arts and philosophy, which are considered to be important for the development of civilization and of peoples mind, a culture is a particular society or civilization, especially considered in relation to its beliefs, way of life, or art and the culture of a particular organization or group consists of the habits of the people in it and the way they generally behave. From there definition in dictionary, the main feature of culture is collective, a certain subject of peoples common min d. The common ground includes arts, beliefs, habits, lifestyle, customs, institutions and philosophy. So sometimes, the culture means peoples shared mind in one nation, one race even bigger in one group which has common benefits. Simply speaking, culture could be understood as a group of people who has a similar taste on game aesthetics in this field of research. This might be the reason why cultural barriers influence selling of games which involve strong cultural features. Excepting the property of collective of culture, another crucial nature of culture is discriminative. Culture is regarded as the collective programming of the mind that distinguishes the members of one group or category of people from another by Geert (2001). If a culture loses its own distinguishing feature, it will vanish in the world. In other word, culture involves another important function which is identifying humans origins. Therefore, different cultures exist by their identification and discrimination with other cultural forms. Applying the feature of culture into this research, the different areas in game industry could be distinguished by analysing cultural characteristics. There is another English word civilisation which is treated as a synonym of the word culture. It has similar definition with culture; however this word civilisation emphasizes on the differentiation of culture. People always say ancient Egyptian civilisation, American Indian civilisation and Arab civilisation etc. When we say Chinese civilisation, the name externalizes the particular cultural form. A culture is archetypal and distinguishing. Therefore, the different culture gives distinguishing art styles to various games. 3.2 Chinese culture The Chinese culture exists for thousands of years; it has great influences to the East area and other parts of the world. Due to the complex culture forms, it is hard to present a very clear and details of this particular culture. This paper is investigating the major root of Chinese culture which possibly affects modern new media the games. These contents of Chinese cultural root include Confucianism, Taoism and very crucial concepts of harmony between man and nature. These foundational concepts of Chinese culture give a great influence to very aspects of modern society. Meanwhile, games reflect or being reflected these traditional cultural concepts more or less. It needs to understand the cultural root for further studies of games and culture. 3.2.1 Brief introduction of Confucianism The Confucianism is a complexity. Some people consider it is a cult, others think it is a form of learning (Xinzhong 2000). However, the research regards Confucianism is a form of culture. The content of Confucianism involves several disciplines such as moral, social, political, philosophical, and quasi-religious which reflect cultural contexts in China. Due to the Confucianism involves different explanations in different historical periods; there is no specific definition for it. From different aspects, we could get different comprehensions from Confucianism. However, the central thought still exists and has positive impacts on modern Chinese people. Generally speaking, there are three cores themes and a crucial core concept in Confucianism. Those are Li ritual in English, De virtue, Ren humanity and the doctrine of mean. It is said that China is a state of ceremony because of the strict ritual from Confucianism. Some of the rituals were used into Chinese online games in order to give the local people familiar things in a virtual and realistic ancient world. In terms of original concept, Li is an important behavioural norm in Confucianism, and it includes traditional rituals. In Confucianism, it states that grades of peoples relationship which includes the monarch and his subjects, parents and children, older sisters (brothers) and young sisters (brothers) should be clearly distinguished, and upper position of person have superior rights than lowers (Baidu 2009). For example, in ancient Chinese imperial family the emperor could talk several wives, and the first wifes child is the son and heir who have greatest prerogatives than other wives children, such as acceding to the throne as the first person selected. And in modern China, the norm involves less power, but in Chinese family there are still some shadows of the Li existing. For instance, children should respect seniorities. When a Chinese family have an important dinner together, the oldest family member takes a seat in the best positions around a big table. The senior people usually have a greater power in the society, others always respect them. So the Li developed the strict hierarchy system in ancient Chinese society. The virtue named De in Chinese is a tool to measure humans behaviours. Filial piety and Loyalty are two main contents in Confucianism (Kai-wing 1994, p.36). Filial piety means children should respect their parents. Simply speaking, offspring should give supports to their seniorities that cannot take care of themselves. These supports include mental supports and material supports. There are many legends and tales talking about filial piety in China to instruct peoples behaviours. One of the famous stories about filial piety is that the person named Dongyong sold himself for money in order to bury his fathers body, the city named Xiaogan which means the miracle of filial piety inspires god came from the ancient story (Wilt 2009). Ancient Chinese emperor applies De into ruling. The virtue in Confucianism requests governors using benevolent politics and self virtue to rule civilians. It presents using virtue to educate people for peaceful and steady society. Humanity is a core content of Confucianism. It claims loving human, people should love each other, support each other and existing with each other. Therefore, the basic meaning of Ren is homage and friendship. In ancient Chinese governments always employed Ren into their ruling strategy, so it was developed to a kind of political strategy called policy of benevolence which advocated using the proactive and ethical human being to rule the country. It is different with western jural strategy. However, it involves some limit from contemporary viewpoints. The doctrine of mean is another crucial concept of Confucianism. Zhangxin who is a professor researching Sinology introduced his opinion about the doctrine of mean. The spirit of medium way is doing something using appropriate methods to keep the things in a reasonable and fair expectation for people. He also claimed culture does not need to meet the international standards and the archetypal culture is the universal. Medium way is a root of Confucianism and Chinese culture, it affects peoples behaviours at present. Peoples characteristics might be determined by the origin of their cultures. So the characteristics of Chinese people are introverted poise and defensive just reflect the medium way in Confucianism. 3.2.2 Brief introduction of Taoism In the research, the characteristics of China are going to discuss from the native religion of Taoism rather than investigation on religion itself. Taoism is a native philosophical and religious of China and it focus on the moral code. It came from China and has influenced East Asia for over two millennia and the West for over two centuries (James 2003). On one hand, Taoism is one of main original inspirations for Chinese games. On the other hand, it is a core of human value in Chinese society. Taoisms concepts could be applied into computer game design. The original religion involves several worships. Those include nature worship, totem worship, spirits worship and ancestor worship. Moreover, there is a complex system of Daoism, different branches have different leaders. These features of Daoism give great inspirations to game designers. The features have already employed into several Chinese games which used traditional themes and backgrounds. The Jianxia3 online employed many Daoisms elements into the game play (Kingsoft 2009). Players could choose Chunyang branch which is a real branch of Daoism as their clans. There are many rooms of Daoism could be employed into game design such as celestial beings, making pills of immortality and Fengshui theory in Daoism. Taoism affects human beings behaviours and thoughts; from this point the conducts in Taoism could reveal the core human value in China. The noun Taoism involves different elements with Daoism, at the first place we should distinguishing the two nouns for latter discussion. Taoism is a type of thought or doctrine; it was developed by Lao Tzu who is a thinker and ideologist in ancient China. The book named Tao Te Ching is a Chinese classic text which is considered as a basic origin in Taoism like Bible in Christianity. However, the first official classic of Daoism is named Taiping Ching. Tao Te Ching and Taiping Ching plus Zhouyicantongqi are considered as the origin of Daoisms religion and theory by current academic area. Simply speaking, Taoism is a kind of theory and Daoism is a religion. There are the jewels of the Tao: compassion, moderation and humility (Ray 1989, p.133). These conducts reflect to Taoist become a crucial belief named Wu wei which is action without bureaucratic, competitive, aggressive, or self-serving effort. Wu wei is a way of being that comes from an internal sensitivity to the natural rhythms of the universe, similar to water flowing over or around rocks, logs, or islands in a stream, (R. Paul 2002, p.152). Wu wei is a basic cognition of Taoism to the development of nature and human society. The general meaning of Wu wei action through inaction does not mean doing nothing but revealing things with soft and invisible power (Richard 2004). In Taoism, it is considered humans behaviours and the way of act should obey the law of nature. The all things in the world develop by themselves, human beings cannot intervene the development of nature and all other things. This thought forces Chinese people like to stick to old ways and make Chinese characteri stic becoming mediocrity. This is reflected in the characteristics is defensive and moderate temperament. 3.2.3 The relationship between man and nature in Chinese culture This concept of relationship between man and nature reflects into game design is that the characters in games usually involve appearances of natural things like animal monsters. The situation is very different from western games which seldom apply monsters came from nature. This might be caused by Chinese original root which is called harmony between man and nature which is widely considered as the main principal part of Chinese traditional culture. In the traditional Chinese culture, the world is separated into three parts that are heaven, manpower and earth. For each part there are specific classic texts for guiding peoples behaviours. I Ching is used to guide for explaining relation between heaven and manpower. It presents how to obey law of nature to make human ideal and healthy. The analects of Confucius expound relation between manpower and heaven for instructing people making right choices. And the Sunzi Art of War is a book to be used in war it presents relations of human bei ngs themselves. The Dao Te Ching which was mentioned in previous paragraph is employed to coordinate human and earth making the harmony between man and nature. The last one named Huang di nei Ching interprets earth and human beings for guide people to get the benefits from earth. The ancient classic traditional Chinese philosophy teaches Chinese people the major behaviours. It affects peoples choices more or less in modern society. Understanding Chinese culture, these principles have to be clarified, because when the character involves archetypal characteristics it must follows some elements from these concepts from ancient China. 3.3 The original mythology in Chinese culture Mythology should not to be neglected because it reflects culture in some ways. William considers myth is culturally important, and myths are this kind of story which are created by individuals interpretations in discriminating special societies (William 2000). Myths demonstrate certain culture contents such as religious, rituals, customs, and peoples behaviours. Therefore, it might bring us to an articulate culture form by examining the particular mythology. In terms of game design, there are many games applying mythic elements into character designs, background stories, environment designs and requests designs. There might have common senses between games and myths. Why could the mythic contents be widely employed into games? This chapter will discuss myth and find out the bonding point between myths and games. 3.3.1 The definition of mythology At the first place, it needs to clarify that what are mythology and what kind of characteristics is involved in mythology. Williams suggested that myths are fictional but not unreal and non-empirical, however they are not incomprehensible and formed by values of fundamental mythical orientations of cultures (Williams 2000). And a common contestation of mythology is that myths are stories about gods or remote ancestors, myths are sacred stories, myths are stories that explain how the world and humans came to be in their present forms, and myths encapsulate important information about human thought, feeling, history, and social life (Yang, Deming and Jessica 2005). However, particular myths could be understood by people who live in the particular culture environment, it is hard to be comprehended by other person who has different culture background if he has not established understanding of the particular culture. Because each culturally mythology has distinguishing features. But myths still have universal features like the statement was presented by Stith Thompson in 1955 that myths are connecting with gods and their behaviours, creation, and the general nature of the universe and of the earth (Yang, Deming and Jessica 2005). Therefore, myths are universal and archetypal in every cultural form by using dialectic method of analysis. Games as a creative industry need creation and imagination, however the design of games should not be incredible. The attributes of games are very similar with mythologys which discussed above. This is not a coincidence; this is why there are so many designers employed mythological elements into the game design. There are two reasons that games should be imaginative and believable. The first one is the purpose of playing for imaginative feature of games. Players are anxious for getting entrainment from games; they usually want to get different experiences from playing games. If the environment and characters in games are same with real life, the game will be boring. Even a simulating game like series of Sims also involves other virtual elements for giving different experiences to players. Another reason is for believable; a game should be attractive to players, when players play the game they are immersing into the games. Unreal and incredible characters and environment cannot be acc eptable by players. So most of successful games were adopted from real stories, the Non-players character, the monsters and the avatars for players were altered from fictional characters in mythology. Generally speaking, games and mythology have same attributes. That the reason mythologies are widely used into game design both in environment setting, background stories and character designs. 3.3.2 The origin of mythology The origin of mythology is various. Some myths are adopted from the narratives of scripture by adding several imaginative elements and altered contents of the original scripture. And historical events are another source of mythology; the real historical case was rewritten by later people using the forms of legends and fabulous traditions which are widely disseminated. Additionally, there are other two features could describe myths which are allegorical and physical, nearly all the ancient myths are symbolical and involved some educational contents in aspects of moral, religious or philosophical truth etc (Thomas 2004). In terms of the origin of Chinese mythology, it is generally believed that the Chinese mythology originated from the totemism of remote Chinese ancestors and legends of ancient tribes. Some Chinese myths are another form of historical records, for instance it is confirmed that the myth of Nà ¼wa is partly true after discovering the historical remains belongs to the period of maternal tribes in China (need evidences). Moreover, the Chinese myths mirrored contents of religions; the concept of three worlds that are heaven, earth and human being in Chinese mythology is coming from Buddha. Many online games which were set in ancient Chinese environment were applied the concept of three worlds into game design. The characters in these games are generally separated into three groups which are celestial beings, devils and human beings. The Chinese cultural concept of the harmony between human and heaven is also reflecting in the local mythology. The Chinese myths usually concentrate on explain rationalize, embellish, humanize, or historicize the mythical beings (Williams 2000 1993: 387). The Chinese myths usually involve the characters who came from nature, like various devils are transformed from animals or plants of the nature. And they involve historical events such as Yan Di who is a mythic figure that invented agriculture in Chinese history, and many devils in mythology are transformed from animals and plants so that their appearances embody the shape of original animals or plants. This phenomenon might be a kind of culture barriers existing in the form of mythology. From the statement above, we could see the origin of mythology causes a kind of culture barrier. Mythologies of one culture are formed with local nuances. For example, the Chinese mythologies are influenced by local religions which are Buddha, Taoism and cultural ideology which is the harmony between human and nature. The local culture might determine major contents of mythologies. And mythologies were spreading by people in the different periods, during the different historical periods peoples thoughts are different and in some way reflect the certain society cognition. Therefore, the mythology is a mixture of local culture and peoples ideology of that time. Depends on distinguishing history of every culture, the local mythology is hardly understanding by other people who came from different cultural background. 3.3.3 The Chinese mythology in online games Due to the similar points between mythology and games, they naturally combine together. Moreover, the

William Blake :: essays research papers

WILLIAM BLAKE 1757-1827 William Blake was a British poet, painter, visionary mystic, and engraver, who illustrated and printed his own books. Born in 1757 he stayed in London nearly his whole life. He began a life of crafts at the age of ten he was sent to one of the best drawing schools in England, Henry Pars'. At the age of 14, he took up the art of engraving as an apprentice. His artwork was mostly based upon spiritual happenings due to visions he had of religious figures such as the Virgin Mary. In 1783 he married Catherine Boucher, the daughter of a market gardener. The Ghost of Samuel (1800) During his lifetime, Blake’s work received little attention. When his work was read over, most people who read his it decided that Blake was confused or mad. However he is now regarded as a great artist in the fullest sense. Blake's first book of poems, Poetical Sketches, appeared in 1783 and was followed by Songs of Innocence in 1789, and Songs of ExperienceE 1794. His most famous poem "The Tyger", was part of his Songs of Experience. In these works the world is seen from a child's point of view. Blake was always in a state of economic poverty, due to his inability to compete in the highly competitive field of engraving and his expensive invention that enabled him to design illustrations and print words at the same time. However, he was independent throughout his life and Blake left no debts at his death on August 12, 1827. He was buried in an unmarked grave at the public cemetery of Bunhill Fields in England. The Tyger Tyger! Tyger! Tyger! Burning bright In the forests of the night What immortal hand or eye Could frame thy fearful symmetry? In what distant deeps or skies Burnt the fire of thine eyes? On what wings dare he aspire? What the hand dare seize the fire? And what shoulder, and what art,

Leonard Bernstein Impact

Michelle Walk Music 174 Impact presentation â€Å"Music can name the unnamable and communicate the unknowable. † Leonard Bernstein Leonard Bernstein was born August 25, 1918. Now usually, one would not look for a birth date, rather death. This is treasured because, what is truly important is not only ones life; but also and especially, our founders of music and arts. His death date was October 14, 1990. This presents us with the ideal window of what he achieved during his life span. But, for all the years that Bernstein was in profession, no span of time could successfully capture just how much he has contributed to music as a society and art.Bernstein was a proud graduate of Harvard in 1939 (with prior knowledge in two other institutes of learning), landing him a job just a short year later. Coincidentally, his first career landed him as assistant conductor in the New York Philharmonic in 1940. He had the opportunity to substitute an ill Bruno Walter at Carnegie Hall; which h e vicariously accepted, producing instant critical praises. Soon after, various musicians worldwide were pleading him to be a guest conductor at their performances. One in his era may also recognize (following his jumpstarted career) his first successful large scale piece as: Symphony No. Jeremiah (in just 1943). Being the New York Philharmonic conductor remains one of his most important contributions to music. One of the most vital periods in his career was 1958-1969 where he produced over 300 out of 400 or more lifetime pieces, in just 11 years. Specifically, the young people’s concerts with the New York philharmonic was a televised show that ran for 11 seasons. He inspired the fledgling generations to procure music in their everyday lives with a passion, and also presented audiences to live music programs.He led this into the Philharmonic’s center stage for works, and focused on a strong educational mission to blend with the music. In addition, he produced and perfo rmed more concerts with the NY Philharmonic than any conductor before himself. Bernstein also had the great opportunity to direct at the premiere of the Philharmonic Hall, which is now Avery Fisher hall in the Lincoln Center in NY! Two very large musical compositions of Bernstein’s were: he directed all the music for the original play â€Å"west side story† and â€Å"Candide†. These 1900-American-Opera creations introduced a new idea to scriptwriters.It combined (what is referred to as) opera and jazz swings to create this new notion. Through the music and its sole style, it revealed character and social consciousness. Both received critical acclaim and many other plays of his were turned to famous films. Many of his concepts were rooted in his (returnings) to his previous places of study. This includes but is not limited to returning to teach classes and lectures. He did this a lot at Tanglewood, MA. Even throughout all his praise and review, he remained a virt uous man through his travels.Bernstein was the first American in Milan to conduct an opera. Not only was he appraised by his co-workers, yet he was friends with many of his musical rivals, and best friends with Aaron Copland. Also, he was one of the leading advocates of American composers, such as lifelong friend Copland. Various opportunities such as these helped him to receive his life title of Laureate Conductor. He also received an international prize in 1990 which he used all the money to fund Bernstein Education through Arts, a school for the passionate young student.Several Philharmonics in the world still hold a Beethoven/Bernstein festival in such conductor’s honors. In 1985, the National Academy of Recreational Arts and Sciences rewarded him for lifetime achievement. Many viewers absolutely adored Bernstein through this aspect, as well the fact that he engaged almost all of his audiences in his performances. Daughter of Bernstein, Jamie Bernstein always had a positi ve comment about her â€Å"Ambitious? †[Yes, she did use the question mark] father. â€Å"In the 1970's, Bernstein [†¦] back into a student again [to prepare Charles Eliot Norton lectures] at Harvard.He immersed himself in Chomskyan linguistics, absorbing an entire new field of knowledge, [†¦] apply the principles of linguistics to music — thereby creating a brand new field of study, and turning himself back into a teacher again in the process. Ambitious? Oh, yes! Was he in over his head? Completely! He was never happier than he was in those 18 months on the Harvard campus, reveling in his dual roles as student and teacher. † What does this mean explicitly? That Bernstein was not only a successful composer and avid musician, but a powerful teacher and enthusiast of the music of his time, and past times as well.In his memory, he can be enthused with 20 Grammy awards on top of his numerous achievements including writing two books, three plays, even appea ring on a postage stamp. But of course what remains important are his 400 or more composed pieces in his days. Sources WORKS CITED: (direct quotation within text and consulted) Bernstein, Jamie. â€Å"Leonard Bernstein: a Born Teacher. † Educator. (2008): n. page. Web. 24 Sep. 2012. ;lt;http://www. leonardbernstein. com/educator. htm;gt;. â€Å"Leonard Bernstein. † BrainyQuote. com. Xplore Inc, 2012. 24 September 2012. http://www. brainyquote. om/quotes/authors/l/leonard_bernstein. html (within title of document) WORKS CONSULTED: Schiff, David. â€Å"Bernstein, Leonard in Oxford Music Online. † Bernstein, Leonard. (2008): n. page. Web. 24 Sep. 2012. ;lt;http://www. oxfordmusiconline. com. ezproxy. uwc. edu/subscriber/article/grove/music/02883? q=leonard bernstein;amp;search=quick;amp;pos=1;amp;_start=1;gt;. Sputnik, Dr. â€Å"Leonard Bernstein. † (2012): n. page. Web. 24 Sep. 2012. ;lt;http://www. nndb. com/people/532/000031439/;gt;. † Leonard Berns tein. † 2012. Biography. com 24 Sep 2012, 10:33 http://www. biography. com/people/leonard-bernstein-9210269

What Is Simony and How Did It Emerge

In general, simony is the buying or selling of a spiritual office, act, or privilege. The term comes from Simon Magus, the magician who tried to buy the power to bestow miracles from the Apostles (Acts 8:18). It is not necessary for money to change hands in order for an act to be deemed simony; if any kind of compensation is offered, and if the motive for the deal is a personal gain of some kind, then simony is the offense. The Emergence of Simony In the first few centuries CE, there were virtually no instances of simony among Christians. The status of Christianity as an illegal and oppressed religion meant that there were few people interested enough in obtaining anything from Christians that they would go so far as to pay for it. But after Christianity became the official religion of the western Roman empire, that started to change. With imperial advancement often dependent on Church associations, the less pious and more mercenary sought Church offices for the attendant prestige and economic advantages, and they were willing to spend cash to get them. Believing that simony could damage the soul, high church officials sought to stop it. The first legislation passed against it was at the Council of Chalcedon in 451, where purchasing or selling promotions to holy orders, including the episcopate, priesthood, and diaconate, were prohibited. The matter would be taken up at many future councils as, through the centuries, simony became more widespread. Eventually, trading in benefices blessed oils or other consecrated objects, and paying for masses (aside from authorized offerings) was included in the offense of simony. In the medieval Catholic Church, simony was considered one of the greatest crimes, and in the 9th and 10th century it was a particular problem. It was especially notable in those areas where church officials were appointed by secular leaders. In the 11th century, reform popes such as Gregory VII worked vigorously to stamp out the practice, and indeed, simony began to decline. By the 16th century, incidents of simony were few and far between.

Countable and Uncountable Nouns Explained for ESL

Nouns are words that represent things, places, ideas, or people. For example, computer, Tom, Seattle, history are all nouns. Nouns are parts of speech which  can be both countable and uncountable. Countable Nouns A countable noun is something you can count such as apples, books, cars, etc. Here are some sentences using countable nouns: How many apples are on the table?She has two cars and two bicycles.I dont have any books on this shelf. Uncountable Nouns An uncountable noun is something you cant count such as information, wine, or cheese. Here are some sentences using uncountable nouns: How much time does it take to go to the station?Sheila doesnt have a lot of money.The boys enjoy eating cake. Uncountable nouns are often liquids or items that are difficult to count such as rice and pasta. Uncountable nouns are also often concepts such as honesty, pride,  and  sadness.   How much rice do we have at home?She doesnt have much pride in her country.We bought some past for lunch. Nouns That Are Both Countable and Uncountable Some nouns can be both countable and uncountable such as fish because it can mean the meat of the fish or an individual fish. This is true with words like chicken and turkey as well. I bought some fish for dinner the other day. (meat of the fish, uncountable)My brother caught two fish last week at the lake. (individual fish, countable) Test Your Knowledge Check your understanding of common countable and uncountable nouns with this short quiz: Are the following words countable or uncountable? carwine  happiness  orange  sand  booksugar   Answers: countableuncountableuncountablecountableuncountablecountableuncountable When to Use A, An, or Some Use a with objects we can count that begin with a consonant like a book, a car, or a house.Use some with objects we cannot count like some milk, some time, or some pasta.Use an with objects we can count that begin with a vowel like an orange, an ocean, or an eternity. Test your knowledge with this exercise. Do we use a, an or some for these words? book  winerice  apple  music  tomato  rain  CDegg  food   Answers: asomesomeansomeasomeaansome When to Use Much and Many The use of much and many depends on whether a word is countable or uncountable. Much is used with a singular verb for uncountable objects. Use much in questions and negative sentences. Use some or a lot of in positive sentences. How much time do you have this afternoon?I dont have much fun at parties.Jennifer has a lot of good sense. Many is used with countable objects with a plural verb conjugation. Man is used in questions and negative sentences. Many can be used in positive questions, but is more common to use some or a lot of. How many people are coming to the party?She doesnt have many answers.Jack has many friends in Chicago. Test your knowledge. Complete the questions and sentences some, a lot of, much, or many. How ____ money do you have?I dont have ____ friends in Los Angeles.How  ____ people live in your city?She wants _____ time off work this month.How____does that book cost?They dont have ______ time this afternoon.How ____ rice is there?I would like to have _____ wine, please.How ____ apples are there in the basket?Peter bought ______ glasses at the store.How ____ gas do we need?He doesnt have _____ rice on his plate.How ____ children are in the class?Jason has _____ friends in Miami.How ____ teachers do you have? Answers: muchmanymanysome  muchmuchsomemanysome, a lot ofmuchmuchmanymany, some, a lot ofmany Here are some final tips  to help you understand how to use how much and how many. Use how many for questions using countable or plural objects. How many books do you have? Use how much for questions using a non-countable or singular object. How much juice is left? Use how much for questions asking about one object. How much does the book cost? Test your knowledge of what you have learned on this page.  Take the Much or Many? quiz!